Positioning and customer insight
Clarify your ideal customers, sharpen your message and turn customer research into a practical growth plan.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →Pricing that fits
startup reality
Senior marketing leadership at £800 + VAT per day, from four days (£3,200 + VAT) per month. Strategy and hands-on delivery, with scope and days agreed before starting.
FRACTIONAL CMO
£800
Per day + VAT · Minimum four days per month
Senior marketing support, from setting the direction to getting the work done. Scope and days agreed with you.
Book a 30-minute intro
Examples of the work
Pipeline and revenue operations
Define target accounts, develop relevant messages and build an outreach process your team can run. Connect lead capture, CRM, follow-up and reporting to reduce manual work and make the pipeline easier to manage.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →Content and social presence
Build useful articles and LinkedIn content in your voice, with a repeatable process for repurposing and publishing.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →Search visibility
Find technical and content gaps, prioritise buyer questions and improve the pages that matter most.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →Paid acquisition
Bring targeting, creative, landing pages and measurement together for a focused paid-channel test.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →Website conversion
Improve the message, page structure and calls to action so visitors can understand your offer and take the next step.
£800 + VAT/day. Scope and days are agreed before starting.
Talk about this work →FAQ
Plan the commitment around the work
How is the cost calculated?
The rate is £800 + VAT per day, with a minimum of four days (£3,200 + VAT) per month. Above that minimum, monthly costs depend on the number of days we agree.
How much time does a business typically need?
A typical commitment is one day a week for early-stage businesses, two for scale-ups and three for established teams. The right commitment depends on the business problem and scope; a focused project can also be an alternative.
Is this advice or hands-on delivery?
Both. The offer combines growth leadership with hands-on work on pipeline, acquisition economics and marketing execution. We agree the priorities and scope for the engagement.
What are the engagement terms?
You can end the engagement with one month’s notice. There is no longer fixed term and no equity requirement.
What should I bring to an introductory call?
Bring the growth problem you want to solve, your current stage and what you have already tried. The 30-minute introduction is a way to discuss fit before agreeing any work.