Cookie Policy

What cookies are

Cookies are small text files a website stores on your device to remember things between pages and visits. Similar technologies, such as local storage, do a similar job, and we treat them the same way in this policy.

How this site uses them

This site uses cookies and similar technologies for two things: making the site work, and understanding how it is used. There is no advertising or retargeting here.

Framer, the platform the site runs on, provides its own aggregate visitor statistics without setting cookies.

Essential and functional

These are needed for the site to work and do not need your consent:

• mm-consent (local storage): remembers the choice you make in the cookie notice, so you are not asked on every visit. Kept until you clear your browser data.
• framerFormsUTMTags: set by the contact form only if you arrive via a link with campaign tags (utm parameters), so an enquiry records where it came from. Session only.
• Google Calendar booking widget (contact page): an embedded Google service used to book a call. Google may set its own cookies when you use it, under Google's privacy policy.

Analytics and visitor insight

These run only if you choose Accept in the cookie notice. They are loaded through Google Tag Manager.

• Google Analytics 4: the _ga and _ga_C9SZ3VEY30 cookies tell returning visitors apart from new ones and keep track of a visit as you move between pages. They expire after up to two years. The data is aggregated for reporting; how Google handles it is described in Google's privacy policy and its partner sites page.
• Apollo.io website visitor tracking: helps us understand which companies visit the site. It stores an anonymous visitor identifier in local storage (apolloAnonId) and, when its script loads, apollo.io sets a short-lived security cookie (__cf_bm, 30 minutes). Apollo's privacy policy describes how it handles data.

Your choices

• Use the cookie notice shown on your first visit. Accept turns on the analytics and visitor-insight tools; Essential only keeps them off. The site works the same either way.
• To change your choice later, clear this site's data in your browser settings and reload the page. The notice will appear again.
• Block or delete cookies in your browser settings at any time. Every major browser lets you clear cookies for a single site.
• Opt out of Google Analytics across all websites with Google's opt-out browser add-on.

Changes

If the cookies or technologies this site uses change, this page will be updated and the date at the top revised.

Contact

Questions about cookies or your data: julian@marketingmomentum.io. Our Privacy Policy covers personal data more broadly.